Todd Overton, Senior Account Executive
In 1991, Todd Overton joined the SCA Promotions sales team. In his current role as Senior Account Executive, Todd focuses on driving sales through the creation and cultivation of client relationships.
Throughout his 28 years with SCA, Todd has been guided by the philosophy: “Your attitude, not your aptitude, will determine your altitude.” His favorite promotion was covering the prizes for the game show “Deal or No Deal” when it first aired. “None of us knew going in the risk aversion of the contestants. As it turned out, many contestants took the bank offers and ran with the money, which benefited us and our underwriting partners. The show turned out to be wildly popular and was the highest rated show at the time, which made it a lot of fun to be a part of.”
One of the things he likes best about working at SCA is the people, “I have become friends with many clients over the years and, of course, friends with many of the crew at SCA. I've been very lucky to experience both and have those special relationships.”
Todd served as President of the North American Contingency Association (NACA) and holds a BBA in Marketing from Texas Christian University in Fort Worth, TX, as well as a Master of Sports Administration from Ohio University.