Max Rhodes, Director of Fishing

In his role as Director of Fishing, Max Rhodes spends his time soliciting and underwriting all fishing business at SCA Promotions. While he has done much to transform the company into the go-to market for fishing-related promotions, he is the first to say there is still work to be done.
Prior to accepting his position with SCA, Max served as consultant to Aetna’s C&S bonding division, followed by his role as Director of Fishing for J.P. Everhart, National Hole in One.

Before turning his passion into a career, Max fished as a professional angler for 27 years. Perhaps this explains his love for his job and why his personal goal is to continue doing what he's been doing until he retires...should that ever occur.

"All I do is talk fishing with my friends all day long."

Since starting with SCA 21 years ago, Max has been involved in many promotions. His favorite happens to be the largest; the promotion, executed for WTVH Channel 5 in Syracuse, New York, involved tagging 50 fish, with one special fish tagged for the grand prize of $5 million. While there was no grand prize winner, Max remembers the excitement of the day and the $50,000 SCA was privileged with awarding to one lucky angler.

Max holds a Bachelor of Arts degree from Texas Christian University in Fort Worth, TX.