Attract and reward your audience with a thrilling game show packed with entertainment and prizes. Variety of styles that are perfect for special events, conventions, and more.
Exhibitors
CallidusCloud
CallidusCloud was featuring their Litmos product at the ATD International Conference and Expo and wanted a fast, fun way to create buzz around their booth and draw attendees in to learn more about their product. They worked with SCA Promotions to create an interactive spin-to-win game that played on a large screen in the booth and offered attendees the chance to win a Tesla.
OBJECTIVES:
- Generate excitement in the CallidusCloud booth around the Litmos software.
- Promote the PrizeLink game via social media and the Litmos blog.
- Ask attendees to provide some quick demographic information before playing a fun, quick spin-to-win game.
- Offer 100 instant-win prizes, such as Amazon Echo Dots, Fitbits, Amazon gift cards, Starbucks gift cards, and free passes to an upcoming show, to be awarded throughout the show.
- Award a Tesla if an attendee's spin lands on the winning reels.
STRATEGIES:
- Promote the PrizeLink game via social media and the Litmos blog.
- Promote the contest with a complex mix of television, radio and social media ads, and in-game promotions.
- Choose one fan prior to each home game to receive sideline passes and tickets to the game.
- Award $100,000 towards a new Dream Finders home if a Jacksonville player returns a punt for a touchdown during the game.
RESULTS:
- CallidusCloud collected over 1,200 entries and had lines of people at their booth waiting to play.
- "We doubled our traffic numbers over last year," said a representative for CallidusCloud.