(DALLAS, TX – August 31, 2011) SCA Promotions, Inc., the world’s leading provider of promotional risk management services, is happy to announce Senior Account Executive, Todd Overton’s 20th anniversary with SCA.
Todd Overton joined the SCA Promotions sales team in 1991. In his current role, Overton focuses on driving sales through the creation and cultivation of client relationships. Throughout his 20 years with SCA, Todd has been guided by the philosophy: “Your attitude, not your aptitude, will determine your altitude.”
His favorite promotion was covering the prizes for the game show “Deal or No Deal” when it first aired. According to Overton, “none of us knew going in the risk aversion of the contestants. As it turned out, many contestants took the bank offers and ran with the money, which benefited us and our underwriting partners. The show turned out to be wildly popular and was the highest rated show at the time, which made it a lot of fun to be a part of.”
One of the things Overton likes best about working at SCA is the people, “I have become friends with many clients over the years and of course, friends with many of the crew at SCA. I’ve been very lucky to experience both and have those special relationships.”
About SCA Promotions
Dallas-based SCA Promotions delivers promotional solutions and incentives that connect with consumers, without risk to the sponsor. For 25 years SCA has offered an entire suite of advanced, interactive promotions, imaginative contests, record-breaking sweepstakes, and inventive games designed to engage and motivate. SCA has covered billions of dollars and paid out over $169 million in cash and prizes for sales and consumer product promotions, lottery and casino jackpots, radio contests, direct mail, Internet, and sports promotions. SCA has offices in Dallas, London, Las Vegas, and Calgary, with affiliate partners across the globe.