The stadium is rockin’, and it’s time to turn up the sound on your brand. Any given Sunday… or Saturday… or Friday is the perfect time to run a pigskin promotion. Whether you decide to break off for big yards on your own or get in the huddle with us creatively, SCA has a playbook of options to keep fans focused on your brand.
Field Goal Kick – Wendy’s used the Field Goal Kick challenge to ramp up fan excitement with a Canadian football team when a fan nailed a 50-yard field goal in front of a packed stadium for $1,000,000.
Football Rapid Fire – Dr. Pepper executed this promotion perfectly at the Holiday Bowl, where a fan had to toss 10 footballs into a target in 30 seconds. The target? A giant Dr. Pepper can, of course.
Kickoff/Payoff – Kickoff/Payoff rewards a random fan when an opening kick of either half is returned for a touchdown. The play will show up on the highlight reels, but your contestant will be the star of the night.
Gamification – Engage fans at the stadium with our suite of instant-win games, delivered through a simple, secure link, playable on any device.
Learn more by clicking this link.
We can also provide these games:
- Big Plays – Award a fan when a big play occurs such as a punt returned for a touchdown, fumble returned for a touchdown, interception, or 50-yard or greater field goal.
- Pass, Punt and Kick – A chosen fan attempts to showcase their skills by throwing the ball across the field, punting it back and then kicking a field goal from where it landed.
- Conditional Rebate – Give your customers a reason to storm your stores by offering a full rebate paid when the home team does something spectacular like winning the championship or covering a spread.