SCA Furniture Prize Incentive Programs
Ashley Marketing Specialist Resources
Sell More Furniture
Drive in-store traffic and boost sales by offering customers the chance to win big with SCA Prize Incentive Programs.
Event Based Rebates
Visible Vault
Gamification & Digital Experiences
- Event Based Rebates
Iowa Retailer - "College Basketball Payday"
Case Study
Offer:
If customers bought their mattress between 2/9 and 3/16 and either Iowa or ISU won the National Championship, their purchase would be FREE !
Results:
– Sales Tripled from the Previous Year
– Free Media Exposure – Iowa TV Station KCCI news story – Iowa company offers free mattresses if Iowa or Iowa State wins women’s basketball title (kcci.com)
Need some event ideas or have your own?
Weather Based Events
- Rainfall
- Snowfall
- Temperature
- Windspeed
Sports Based Events
- MLB Playoffs
- NFL
- NBA
- NCAA
- Visible Vaults
Anderson's Furniture & Mattress - "Cold Hard Cash Giveway"
Case Study
Offer:
“Cold Hard Cash Giveway” – Customers visiting an Illinois Furniture Retailer had the opportunity to instantly win $100,000 by “Cracking the SCA Visible Vault Code”
Objectives:
– Boost incremental sales
– Build marketing database
– Create buzz with a $100,000 prize offer
Results:
– Per-sale average in excess of $2,500
– Over 180 opt-ins for future marketing messages
– Social media activity spiked as a result of the $100K offer
Overall, the Visible Vault was a very positive promotion! It kept traffic flowing into our location in a month that is usually very slow.
–General Manager
- Gamification & Digital Experiences
Click a game below for a demonstration!
Scratch Cards
How it works
- - Customers select and scratch 5 squares out of 25
- - If a customer uncovers all 5 matching symbols, they win, and SCA pays for the prize
- - Scratch Cards may be distributed for up to a year
Benefits
- - Every card is a potential instant winner
- - Build your sales database
- - Drive traffic
- - Easy to execute
- - Custom card designs are available
Read more about how SCA helps the furniture industry
Elevate Your Furniture Sales Game: The Power of Gamification and Prize Coverage
In the dynamic world of furniture sales, standing out and engaging customers is key to success. As consumer preferences evolve, so must the strategies employed by furniture retailers.
Furniture Store Rebates: What You Need to Know
If you’re in the market for new furniture, you may have noticed that many stores are offering conditional rebate promotions. These promotions offer customers the opportunity to receive a percentage of their purchase price back as a rebate, provided they meet certain conditions. In this article, we’ll explore the benefits of these promotions for both shoppers and retailers and why they’re becoming more popular.
SCA Is a Company You Can Trust
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We are Ragan and Kristine, and we are your promotions experts.
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