Engage Hockey Fans with Unforgettable Promotions

Maximize ticket sales and fan loyalty with interactive contests, game-day activations, and NHL fan engagement promotions.

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Enter Your Details to Unlock Custom Hockey Promotions That Drive Engagement and Sales

Fan Engagement

Bring fans onto the ice and let them determine their own fate. A successful shot results in a new vehicle or giant cash prize.

NY Rangers / Hyundai Center-Ice Shot

NY Rangers fan, Ryan Rosado of Bloomfield, N.J., shot from center ice through an opening the size of the puck and into the goal to win a Hyundai Tucson SUV.

Engage Fans with High-Impact Basketball Promotions

Boost brand loyalty, drive ticket sales, and increase fan excitement with risk-free promotions tailored for basketball events.

NY Rangers / Hyundai Center-Ice Shot

NY Rangers fan, Ryan Rosado of Bloomfield, N.J., shot from center ice through an opening the size of the puck and into the goal to win a Hyundai Tucson SUV.

Shoot the Puck™

Fans register online or at sponsor locations for a chance to shoot the puck through a target positioned in front of the goal.

Shuffle Hockey™

Contestants shoot the puck diagonally from one face-off circle to the face-off circle at the opposite end of the rink.

Open Net Challenge

By making all six shots into an open net from various spots on the ice, contestants capture the grand prize. Contestants take one shot from each of the five face-off dots and one shot from the opposite corner of the rink.

Pick A Spot

Let the participating fan choose any spot between the blue lines on which to take a shot at the target placed in the goal. If the contestant scores, they turn around and shoot for the target in the opposite goal. If both attempts are successful, then you have a grand prize winner!

RETAIL EVENT REBATES

Get your fans amped about the season and exponentially increase sales by offering merchandise rebates if your home team does something extraordinary, like winning the Stanley Cup.

Player/Team Performance

These contests tie the action on the ice to a lucky fan who can win a prize depending on how the home team performs.

Goalie Goal

Offer a pre-registered fan a cash prize if a goalie scores during the game.

Super Seconds™

Designed for radio stations, this promotion awards a fabulous prize to a lucky listener if the home team scores at the time mark that matches the station’s radio frequency.

Light the Lamp™

If the home team scores within the first 30 seconds of the opening face-off, a randomly selected fan gets a big payday! The prize starts out big at the beginning of the game. As each second passes, the prize amount drops while the excitement builds!

Activate fans at the rink or at home

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PrizeKiosk® Gamification

PrizeKiosk is a web-based kiosk user experience, that provides fans a chance to instantly win season tickets, team apparel or life changing prizes. Use brand or team ambassadors to engage fans at the rink or events, providing a fun user experience and collecting valuable fan data and marketing opt-ins.

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Fantasy & Gamification Engagement

If it’s time to ice the competition, get your audience hitting the net on a regular basis with one of our exciting online fantasy or instant-win hockey contests. We’ve got an all star line-up that includes one of the best score prediction games around.

Leading Global Risk Management for Promotional Campaigns

Stress-Free Coverage : Growth Focused : Trusted Protection : Smooth Promotions : Secure Your Success

With 40+ years of expertise, SCA Promotions safeguards your campaigns from financial risk. From prize coverage to instant claims, we provide fast, reliable solutions so you can focus on growth. Our tailored risk management ensures your promotions run smoothly, protecting both your budget and reputation. Start risk-free today.

$307M+ in Prizes Paid

Experience peace of mind with our quick claims processing. We’ve paid over $307 million in prizes, ensuring that your promotions remain stress-free and financially secure.

$1.7B+ in Coverage

Safeguard your brand with our custom prize coverage. Over $1.7 billion in prizes covered across thousands of campaigns, ensuring you never face a financial loss because of a winner.

110,000+ Campaigns Managed

With over 40 years in the industry, we’ve successfully managed 110,000+ campaigns, providing businesses with risk-free, high-reward promotional solutions.

Tailored Risk Management for Every Event

From instant win gamification to event-based rebates, we offer custom solutions for any campaign. With thousands of trusted clients, your promotion is in expert hands.

INCENTIVIZE SEASON TICKET SALES

Early Bird Ticket Promotion

Incentivize fans to purchase tickets early with a chance to win season tickets for life, if the home team wins by X goals, or if a home team player scores a hat trick.

Gift With Purchase

For a dramatically discounted rate, offer incentives like Fanatics E-Codes for all season tickets purchases.

Digital

Offer season ticket holders the chance to instantly win huge prizes and life-changing experiences using digital engagement by SCA. Website development, gamification, in-app integration and SMS/text message promotions.

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SCA is a Company You Can Trust

Increase The Value of Your Sponsorships with sca.

SCA has been trusted by teams and sponsors since our founding nearly 40 years ago.

We increase the value of your sponsorships by adding fan interaction, digital engagement and fantasy gamification to the event.

Teams
Sponsors

Teams

Level up your sponsor offerings by adding SCA's services to your stack. SCA Promotions has worked with collegiate and professional teams in every facet.

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Sponsors

Stand out as a sponsor with SCA. We help your brand connect with fans by adding experiential and gamified components to your event on game day. Start planning today.

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Services

SCA is the World's Most Trusted

Promotions Partner

We offer a complex suite of services to support your next prize or campaign. Regardless if you want to run a bigger than life sweepstake, insure a million dollar prize or tie in with a national brand or team, SCA has your back.

Prize Coverage

Offer prizes up to $1,000,000,000 for a low, fixed cost. You get to cheer for your customers, and leave the stress to SCA.

Shape behavior and engage your customers using incentives and promotion.

Engage and incentivize using a basketball fantasy, pick’em or instant-win game.

Engage and incentivize using a basketball fantasy, pick’em or instant-win game.

Hear From Our Satisfied Clients—Real Success Stories

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Michael T , Boston, MA
SCA Promotions helped us engage our fans during the NHL playoffs with a hockey bracket contest. It was a huge success—fans loved the competition, and our ticket sales skyrocketed. Their team managed everything smoothly, and we were able to offer insured prize coverage without any worries.
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Rachel W , Chicago, IL

We ran an interactive fan experience at our hockey game day promotion using SCA Promotions. From the center ice shot contest to the instant win digital games, the fan engagement was incredible. We saw a significant boost in both fan interaction and brand loyalty.

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James L , Toronto, ON

SCA Promotions provided us with a hockey shootout promotion for our college hockey fan promotions. Fans were able to compete for insured prizes, and we saw an amazing increase in season ticket sales. The entire process was seamless, and the fans were thrilled with the rewards.

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Sophia M. | Vancouver, BC

We partnered with SCA Promotions for a hockey sponsorship activation during our Stanley Cup playoff fan promotions. Their team set up a blue line shot promotion and event-based rebates that created massive excitement. Our fan engagement soared, and our sponsors were thrilled with the results!

Frequently Asked Questions

From estimate to enjoyment: our professional approach.

We specialize in interactive fan engagement with promotions like hockey bracket contests, shot sequence challenges, center ice shot contests, and event-based rebates.

A hockey bracket contest encourages fans to predict game outcomes, which sparks excitement and boosts engagement, resulting in higher attendance and sales.

We help you set up interactive hockey shot contests, like half-court shots or blue line shot promotions, providing easy-to-follow instructions and insured prizes.

We offer custom NHL fan promotions, from bracket contests to interactive fan experiences. These help enhance fan loyalty and create buzz around your events.

Event-based rebates allow fans to get cash back based on their team’s performance, which boosts ticket sales and encourages fans to engage throughout the season.

With our risk-free solutions and insured prize coverage, we handle everything from promotion setup to winner fulfillment, ensuring a seamless experience for both you and your fans.

Yes! We offer digital and mobile games that can be activated via text, email, or website to keep fans engaged wherever they are, offering instant wins and prizes.

Hockey Promotion Risk Management

Run your hockey promotions risk-free with insured prize coverage. We manage all the details so you can focus on fan engagement and boosting ticket sales.

Ready to Elevate Your Hockey Promotions?

Fill out the form to get a custom strategy that drives fan engagement and boosts results for your hockey events.

© SCA Promotions · SCA Promotions provides non-insurance risk transfer contracts. SCA is not an insurance company and does not issue insurance policies. SCA offers promotional event prize promotions under Texas insurance code chapter 1810.

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